HEINEKEN IN AFRICAN

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SKU: 9789786004471 Category:
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Description

For Heineken, ‘rising Africa’ is already a reality: the profits it extracts are almost 50 per cent above the global average, and beer costs more in some African countries than it does in Europe. Heineken claims its presence boosts economic development on the continent. But is this true?”

 

Product details

  • Language ‏ : ‎ EnglisH
  • ISBN-10 ‏ : ‎ 9789786004471
  • ISBN-13 ‏ : ‎ 9789786004471
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